Rumours that the Government may prevent the retail car industry from selling via the click and collect method – even though the Scottish Government has just approved this way of working – means dealerships must work even harder to stay close to their customers.
Jon Byles, sales director at Navigator, says that a dealership’s DMS can mean make or break during Lockdown in terms of whether a customer feels safe when booking a service or buying a vehicle.
“The Lockdown is hitting the motor retail sector hard,” says Jon Byles. “But some dealers are seeing it as an opportunity to tool-up with the latest DMS technology to enhance their customer-facing capabilities. A stricter or longer Lockdown should really bring out the best in a DMS.
“At Navigator we are investing heavily in ensuring our integrated apps directly enhance a dealership’s ability to deliver during Lockdown.”
He cites a whole list of capabilities within the Navigator DMS designed to maintain a close relationship between dealer and customer.
- Direct online billing;
- Integrated contactless app from AU Assist to ensure you can streamline your socially-distanced service, to help customers get closer to you without getting too close;
- Quick and easy payments via a simple link
- Fully integrated check-in
- Customer information from your DMS
- App communications with your customer
- Integrated e-signature
- Integrated key drop-off
- Personalised welcome video
- Reduce service desk traffic
- Reduce check-in times
- Prioritise safety & social distancing
Find out more by visiting their site at https://www.dmsnavigator.com/