Another New Premium EV Brand      

Another week, another premium EV brand is launched on the unsuspecting public.

This time it’s the Aehra, said to be a global ultra premium electric automotive brand.  The Aehra team has revealed preview images of its SUV model ahead of unveiling the final vehicle design and name next month.

The images depict a design profoundly different to that of any vehicle currently on the market, and offer an intriguing glimpse of Aehra SUV’s radical low front end, expanded cabin size, elongated and sophisticated flowing profile and dynamic rear.

“Aehra was launched with a vision to unlock the full design potential afforded by cutting-edge EV platform technology in a manner not previously seen,” said Filippo Perini, Aehra Head of Design. “Aehra’s first SUV model seamlessly synthesizes the unmatched elegance of Italian design with the very best in global materials and engineering to deliver a shift-change across the entire customer journey.”

Aehra will follow the SUV with the reveal of a Sedan model in February 2023. Deliveries to customers of both models are expected to commence in 2025.